Storytelling with a Purpose: Public Relations 101
STORYTELLING WITH A PURPOSE: PUBLIC RELATIONS 101
Elizabeth Neukirch, vice president of The Silverman Group
As Chicago gradually reopens, there are innumerable stories to be told. How can you make your business, organization and/or initiative stand out to the public and press?
This hour-long workshop will cover the basics of public relations and you will be guided through interactive exercises to:
- Determine exactly what you are promoting and which audiences you are targeting
- Learn how to capture journalists' attention with a story that is timely and newsworthy
- Define your goals for PR in the near future, including which outreach methods may be most effective for you
Elizabeth Neukirch is vice president of The Silverman Group, a prominent Chicago-based PR firm specializing in the arts, leisure and civic affairs. The Silverman Group is proud to represent Rogers Park Business Alliance and the neighborhood's small business community.
This workshop is brought to you by GROW/PROGRESANDO entrepreneurial training.
GROW/PROGRESANDO's mission is to provide entrepreneurs with the knowledge, skills, motivation and opportunity to be successful business owners.
Funded in part through a Cooperative Agreement with the U. S. SBA, the Illinois Department of Commerce & Economic Opportunity and Rogers Park Business Alliance.
Date and Time
Wednesday Jun 24, 2020
10:00 AM - 11:00 AM CDT
Wednesday, June 24, 2020
10 a.m.
Location
Zoom meeting: https://us02web.zoom.us/j/82403555226
Meeting ID: 824 0355 5226
Dial-in: +1312 626 6799 or 824 0355 5226
* This workshop will be recorded for internal purposes. If you do not want to be recorded you can enter the Zoom webinar without enabling the video.
Fees/Admission
Free
Contact Information
Sheree Moratto, smoratto@rpba.org
Send Email
Ready to get started? Let's roll!
Rogers Park Business Alliance
1448 W. Morse Ave.
Chicago, IL 60626
Phone: 773.508.5885
Fax: 773.508.9488
Email: info@rpba.org