Getting Started With Marketing - How to Crush It!

Getting Started With Marketing - How to Crush It! 3:00 to 4:30 p.m. City Hall, 121 N. La Salle St - 8th Floor, Room 805 Presented by Dianne Denton- Principal, Serafire Marketing So you have an awesome business idea but how do you go to market? In this interactive session, we'll cover how to select the perfect name, define your target audience, segment your audience, analyze competitors, evaluate niche markets, position your business for greatest success, and establish your KPIs. Time permitting, we'll also do a brief overview of social media. Come prepared to take notes, ask questions and participate in the discussion. You'll leave motivated and ready to market! The City of Chicago Department of Business Affairs & Consumer Protection (BACP) offers FREE business workshops every Wednesday and Friday at City Hall, 121 N. LaSalle St., Chicago, Room 805. To register for a workshop call 312-744-2086. You also can register by emailing BACPoutreach@cityofchicago.org. View full monthly calendar at https://www.cityofchicago.org/content/dam/city/depts/bacp/Monthlyworkshops/october2017workshopcalendar.pdf.